
Parcel paper, encompassing colourful types of paper like kraft paper, also known as the brown parcel paper, is a versatile, flexible and an important material in the packaging and eCommerce industry. Its strength, flexibility, and eco-friendly nature make it suitable for a wide array of operations. Let us now have a look at the top three uses of parcel paper in the packaging industry.
Provides Cushioning and Padding to the Items and Fills Voids
One of the most important uses of parcel paper is to provide cushioning and padding to goods during shipping and transit. A strong, durable and tear- resistant parcel wrap such as kraft paper is ideal for wrapping individual particulars or packets of products. This prevents the items from getting damaged, dust accumulation, and from various other external forces during shipping and transit. For example, machinery products are frequently wrapped in heavy- duty kraft paper to cover them from scrapes. Also, fragile particulars can be boxed in layers of paper for added security. Parcel paper is also considerably used as a void filler material within boxes and holders. Crumpled and tattered parcel paper fills empty spaces, thereby, protecting particulars from shifting and colliding during transportation. This is a cost-effective and sustainable option which can be used against the plastic-based packaging products, such as bubble wrap rolls and foam peanuts. Retailers frequently use paper void fillers to cover delicate products like dinnerware or electronics during shipping. They generally place various sheets of parcel paper between layers of products within a packaging box to provide padding and cushioning and protect them from external forces. This is particularly useful for belongings or retail items that are prone to scratching or damage from rubbing against each other, such as printed materials, ceramic tiles and so on.

Sustainable Packaging for eCommerce and Retail
With adding environmental mindfulness, parcel paper is gaining elevation as a sustainable packaging result. Paper is a renewable and biodegradable resource, making it a more environmentally friendly option compared to plastic packaging. Kraft paper, in particular, can be made from all types of wood, and the chemicals used in its product can frequently be reused, making the manufacturing process more sustainable. Paper based parcel papers are recyclable, reusable, compostable and biodegradable, thus, contributing to the reducing garbage waste, thereby, leading to a circular economy. Consumers can generally include paper-based packaging in their regular home recycling bins. Using paper-based packaging can enhance a brand’s image by demonstrating a commitment to sustainability. Numerous consumers prefer and are more inclined to buy from brands that use environmentally friendly packaging. eCommerce companies are widely using recyclable and reusable kraft boxes and paper-based cushioning materials to meet the demands of the consumers who are eco-conscious. Paper can be easily customised in different ways and with your creativity you can easily produce aesthetically appealing packaging supplies that helps in improving your brand identity. Kraft paper’s natural brown colour also offers a rustic and eco-friendly aesthetic that numerous brands find appealing.

Construction of Paper-Based Packaging Products
Parcel paper serves as a fundamental and important element in the creation of other essential packaging products. Layers of strong kraft paper are used as the liner board in the product of corrugated cardboard boxes. The strength and durability of kraft paper make it suitable for carrying heavy products as well. Strong and robust packaging boxes made up of thicker grades of paperboard, are generally manufactured from compressed paper pulp filaments and are used to ship and transit a wide range of products, including food, cosmetics, and medicines. These boxes can be customised in different ways so that they are visually appealing.
Summing Up
We can conclude that parcel paper plays a crucial role in the packaging and eCommerce industry, providing protection, sustainability, and contributes in the construction of essential packaging products. The demand for paper based packaging is growing with the rising concerns for the environment. Therefore, websites like Packaging Now come with eco-friendly packaging which not just includes kraft paper, but bubble mailers and alike.